Monday, March 15, 2010


“One summer's day in 1955, when in the company of her husband Fernando, Maddalena De Padova suddenly decided to make a journey to Denmark to discover the clean, light lines of the Nordic designers. And this was the beginning …”
A year later the marital duo began importing furniture and objects from Scandinavia to be sold in their Milan store. Shortly thereafter they engaged in a license agreement to produce designs by Charles Eames, George Nelson and Alexander Girard for the Herman Miller Company through their company I.C.F. De Padova. Unfortunately in 1967 Fernando met with an early passing and Maddalena took helm of the business. In the mid 1980’s Maddalena launched her first own production branded “Edizioni De Padova”, in cooperation with some of he most famous designers in the world such as Achille Castiglioni, Dieter Rams and especially Vico Magistretti, who designed most of the new collection. In addition to being business affiliates Maddalena and Vico became life companions many years later after Fernando’s passing. "Her deep knowledge of Scandinavian, American and Italian design, thanks to her cooperation with some of the most famous international design masters, such as Arne Jacobsen, Charles Eames, George Nelson, Dieter Rams, Achille Castiglioni, Vico Magistretti, just to name a few, and her indefatigable willingness, has made De Padova a worldwide known point of reference for Italian design”. To her tribute Maddalena has received just recognition: the Cultural Scientific Committee of “Abitare il Tempo” prize for “having contributed in an essential way to the development of the Italian design” (2003), and the Career Award by Compasso d’Oro (2004). Continuing to develop and expand the collection Maddalena and now her children Valeria and Luca who represent management today have collaborated with certain modern day designers like Patricia Urquiola, Jasper Morrison and Marco Zanuso Jr. Refer to company portal for network distribution.

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images: (click on images to enlarge)
Shine table, Serbelloni chairs by Vico Magistretti (top)
Vidun table by Vico Magistretti (2nd)
Basket rocker by Vico Magistretti (3rd)
Tavolo ’95 dining table by Achille Castiglioni (4th)
Louisiana armchair & ottoman by Vico Magistretti (bottom)

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